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Table of Contents

MASTERING THE POWER OF STORY
The Story Coach - Practical Magic 

By Patrick A. Horton, PhD ©

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Introduction:
A Brave New World

Chapter One
Telling Stories - Selling Lies: 
The Truth (and lies) About Success in Hollywood
   Three Great Lies
   How Projects Fail
   Redefining The Game

Chapter Two
Before We Begin: 
The Medium Is The Messenger
   
The Call To Story
    Discovering 'The Zone'
    A Preview To Possibility

Chapter Three
Beginning At The Beginning: 
The Litmus Tests Of Story
   
Welcome To The Sandbox
    Cutting The Gordian Knot
    The Storyteller's Mantra

Chapter Four
Of Masks & Marvels:
Act 0 & The Power Of Understructure
  
Character
   Context
   Challenge
   Change
   Conflict
   Confrontation
   Crisis
   Choice

Chapter Five
Mapping Your Mind - Mining For Gold:
The Story of Transformation & 
The Transformation Of Story
  
Creating An Image
   Establishing The Universe
   Rocking The World
   Stuff Happens
   Beyond The Comfort Zone
   When All Else Fails
   Transformation Please


Chapter Six
Act 0 Revisited:
Characters With Voices – 
Characters Who Write Themselves
  
A Curse On Heroes & Archetypes
   Meeting The Opposition & Cooptisition
   Colleagues & Collaborators
   Confounders & Contagonists
   Resonance & Reverberations
   Meet the Committee

Chapter Seven
Writing Is Rewriting:
Getting It Written – Getting It Right
  
The Spew Draft
   The Re-Do Drafts
   A Little Polish Please

Chapter Eight
Practical Magic At Play:
Applications For Alternate Arenas
  
Film & Fiction
   Documentaries & Non-Fiction
   Reality Programming & Journalism
   Live Presentations & Facilitation
   Clinical Settings & Therapy

Chapter Nine
Completing The Circle:
Packaging The Promotion - 
Promoting The Package
  
Knowing Your Audiences & Markets
   Assessing Your Materials & Resources
   Finding Your Champions & Building The Team
   A Primer On Project Assessment for Investors
   Surviving & Thriving Through Development

Chapter Ten
Completing the Journey:
Critical Choices - Critical Paths
  
The Call To Greatness
   The Call To Action
   The Call To Lead